5 needs of every customer!

You have a business. It’s a for-profit business. You’re not a charity. To keep your business running, you need customers who are willing to open their wallet and pay you for your products or services. Say a prospect walked into your doors. Unless the five following needs are satisfied, he…

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6 questions to plan your website redesign

Undertaking a website redesign is a massive project. You want to get it right. Here are six very important questions to plan your website redesign: What is the purpose of your new website? How will people find your website? What will the visitors do once they arrive on your website?…

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11 Essential Blog Post Ingredients

Imagine this. A person walks into a kitchen deciding to bake a cake. He starts choosing ingredients from the pantry he thinks make up a cake. He then proceeds to mix it all without measuring. He puts it in the oven, and an hour later something resembling a cake is…

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