In 1937, at a small textile mill in North Carolina, the sales floor was run by “the suits.” They walked around with polished shoes, silk ties, and clipboards full of orders. And then there was Earl, the quiet kid who… Read More »The Floor-Sweeper Who Outsold the Sales Team
Providing excellent customer service is crucial for any business, but for small businesses, it can be particularly challenging due to limited resources and manpower. Fortunately, there are numerous customer service tools available that can help streamline operations, improve communication, and… Read More »The Best Customer Service Tools for Small Businesses
Customer satisfaction (CSAT) is a critical metric that businesses use to evaluate how well they meet or exceed customer expectations. By measuring customer satisfaction, businesses can gain valuable insights into the customer experience, identify areas for improvement, and strengthen relationships… Read More »How to Measure Customer Satisfaction (and Why It Matters)
Customer complaints are inevitable in any business. However, how you handle these complaints can make or break your brand’s reputation. Turning negative experiences into positive outcomes not only helps retain customers but can also strengthen loyalty and attract new clients.… Read More »Common Customer Complaints and How to Solve Them
The sales process doesn’t end once the purchase is made. In fact, some of the most important moments in the customer journey come after the sale is completed. Follow-ups play a crucial role in ensuring that customers remain satisfied with… Read More »The Power of Follow-Ups: Keeping Customers Happy After the Sale
Customer churn is one of the biggest challenges businesses face. It refers to the loss of customers over time, and when churn rates are high, it can severely affect revenue and growth. One of the most effective ways to combat… Read More »How to Reduce Customer Churn with Better Service